Hsuanwen Cora Lazalde

About Me

As a product-obsessed aspiring Product Manager, I transform customer pain points into scalable solutions that accelerate business growth and maximize user value. By leveraging a data-driven mindset and human-centered design principles, I excel at orchestrating product strategies that deliver measurable impact while fostering cross-functional collaboration.

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My distinctive background as a ballet instructor has cultivated a unique approach to product management—one that harmonizes creative vision with disciplined execution. This perspective enables me to craft compelling product narratives while maintaining rigorous attention to technical and operational requirements.​​

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Impact & Achievements

 

Product Quality & Development

• Engineered a 15% reduction in product defects through implementation of robust quality metrics and continuous feedback mechanisms.

• Accelerated time-to-market by 20% by introducing Agile methodologies and optimizing development workflows.

• Pioneered data-driven SKU rationalization strategies, resulting in optimized inventory management and strategic product portfolio expansion.

 

Operational Excellence

• Established strategic vendor partnerships through systematic factory audits, driving an 18% improvement in partner NPS.

• Architected secure multi-vendor development processes with 100% confidentiality compliance, safeguarding revenue streams.

• Spearheaded operational improvements as Factory Coordinator, achieving 20% faster product delivery cycles.

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Throughout my career with globally recognized brands such as Maggie Sottero Designs and the BarkBox project, I have consistently aligned product strategies with business goals, demonstrating strong stakeholder management, data synthesis, and actionable decision-making.

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Why Me

• Product Strategy Innovation: My multidisciplinary experience across fashion, operations, and emerging technologies (AI/analytics) enables me to approach product challenges with a unique lens. Advanced certifications in analytics and AI complement my strategic toolkit, allowing me to prioritize features and initiatives based on quantifiable metrics and market insights. 

• Stakeholder Orchestration: As a working mother adept at balancing competing priorities, I bring unmatched organizational skills to manage product lifecycles, align cross-functional teams, and deliver on-time, high-quality results. My experience collaborating across design, engineering, and marketing ensures stakeholder needs are met without compromise.

• Empathetic Leadership: My ISFJ personality type informs a leadership style focused on detail, empathy, and support. Whether coaching a team as a dance instructor or fostering collaboration in cross-functional environments, I create spaces where creativity thrives, and teams are motivated to exceed expectations.

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I am a bridge-builder who thrives at the intersection of innovation and impact. By transforming complex challenges into actionable opportunities, I deliver user-centric solutions that drive growth and resonate with diverse audiences. My unique blend of operational expertise, customer-first thinking, and data-driven insights ensures products are not only functional but meaningful to users and stakeholders alike.